The Economic Development Advisory Committee will be holding its next regular meeting on Tuesday, April 2, at 8:30 a.m. in council chambers at the municipal hall.
Shawna Leung, community relations manager of Vancouver, Coast and Mountains Tourism Region will be addressing this EDAC meeting.
The meeting is a public one and we extend an invitation to all community members. This will be an excellent meeting for the hospitality sector of the island to attend as observers.
Leung will recap the number of tourism initiatives that Vancouver, Coast and Mountains and Tourism B.C. have done in the past on Bowen. She will also talk about the economic development potential that tourism has to offer for Bowen and will outline what next steps could entail.
Leung's role is to implement Tourism British Columbia's community partnership programs in 39 communities in the Vancouver, Coast and Mountains Tourism Region. This initiative is aimed to encourage communities to create tourism development and marketing plans to capitalize on the opportunities in tourism and create in-region and B.C. visitation to communities.
Vancouver, Coast and Mountains Tourism Region is one of six recognized tourism regions in British Columbia. The region encompasses four destination areas: Metro Vancouver, Sea to Sky Country (including Whistler Resort), Mighty Fraser Country (including the Fraser Canyon) and the Sunshine Coast.
A stakeholder-based, not-for-profit society, Vancouver, Coast and Mountains is governed by a private sector board of directors who represent business and community tourism interests from throughout the region.
Since 1972, Vancouver, Coast and Mountains has been developing, coordinating and delivering tourism marketing programs on behalf of its stakeholders. Through advertising initiatives and regional publications, the organization markets the region to North America, Europe and Asia. It also works closely with the travel media as well as assisting tour operators and travel influencers with familiarization tours and itinerary planning.
Gordon Ganong, chair
BIM Economic Development Advisory Committee